Blog
What Is Facebook’s Graph Search? & The Airbnb Social Connection Experiment Facebook Would Be Licking It’s Lips Over
What Is Facebook’s Graph Search? So the easiest way to explain Graph Search is imagine if you could search for people, places & things that your friends liked. It’s essentially digitising “word of mouth” as we know it. Most people within marketing circles understand that word of mouth marketing is the holy grail when [...]
May 21st, 2013 read more
Social Media, Social Networking
Barack Obama’s Social Media and Data Mining: 2008 VS Today
With the 2012 US presidential election in full force, scrutiny continues to grow over Barack Obama’s campaign, and whether he can produce another revolutionary online campaign and become re-elected for a second term. 2008: The outstanding feature of Obama’s 2008 election campaign was his ability to utilise different social media platforms, from Facebook [...]
October 16th, 2012 read more
Digital Advertising, Search Engine Optimisation
Google Analytics-Tips To Maximise Your Website Data
When you set up your business it’s important to take advantage of analytic tools like Google Analytics, as they show you vital information about how your website and business are travelling. Below are a list of some steps you can take using your Google Analytics account to help improve your website. Set up goals: After [...]
September 14th, 2012 read more
Facebook, Social Media, Uncategorized
How To Use Social Media For Your Business
As the Internet becomes more important in our everyday lives, so too does the rise of social networking. Take advantage of the popularity of social media to increase awareness for your business using these tips: Use what you know: Take advantage of the skills you’ve obtained through your business. If you run a car business, [...]
August 24th, 2012 read more
Search Engine Optimisation, Webdesign
What Is The Difference Between A SEO Consultant And A Web Designer?
Have you ever wondered what is the difference between a SEO consultant and a web designer? When setting up a website for your business for the first time, or updating an old one, it is important to consider the different skills that a web designer and a SEO consultant have, and how they can improve [...]
August 14th, 2012 read more
Basic SEO, Basic SEO Strategy, Search Engine Optimisation, Search Engines, SEO - Search Engine Optimisation Videos
Panda Update vs. Penguin Update-How Will It Affect My Website?
While the latest Google algorithm update hit our search results a couple of months ago, many online users are still scratching their heads trying to determine what this will mean for their business, their website, and how it is different from all the previous updates Google has thrown at us. So is there a difference [...]
August 08th, 2012 read more
